Privacy Policy
Last updated: September 20, 2026
ToothSnap (“we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you use our website and services.
1. Information We Collect
- Account information: name, email address, phone number, and practice details when you register or update your profile.
- Quote and health information: dental treatment plans, quoted fees, CDT codes, ZIP code, and insurance carrier information you upload or enter.
- Contact information: name, email address, and phone number you enter in the price-check flow. We keep these details even if you stop before requesting a second opinion, so we can provide the price check you asked for and, only if you gave follow-up permission, send the follow-up reminders described below.
- Automatically collected data: device/browser type, IP address, and usage data through cookies and similar technologies.
2. How We Use Your Information
- To provide, operate, and improve our services.
- To analyze your dental quote and show typical fee ranges where we have data.
- To connect you with participating dental practices for a second opinion.
- To send a one-time SMS verification code, plus any resends you request, when you choose to submit a second-opinion request. We do not send SMS marketing messages to patients through this flow.
- To send optional ToothSnap follow-up reminders by email and text, only when you select the combined follow-up control, asking whether you scheduled an appointment or already received the treatment.
- To build de-identified local pricing references from the fees in uploaded treatment plans. This market-learning data contains no name, email, phone number, street address or uploaded file, uses only coarse geography (the first three ZIP digits), and is kept separate from contact records.
- To improve our products, detect fraud, and comply with legal obligations.
3. How We Share Your Information
We share your treatment summary and contact details only as needed to fulfill the second-opinion request you submit, including with a participating licensed dental practice. We do not sell your personal information. We may disclose information to service providers that help us deliver the requested service, such as hosting, email, SMS delivery, and analytics providers, under appropriate confidentiality obligations.
SMS / Mobile Information Usage Policy
Mobile phone numbers and SMS opt-in or consent data are not sold or shared with third parties or affiliates for marketing or promotional purposes. This restriction does not prevent us from disclosing information to service providers that act on our behalf and are necessary to deliver the requested SMS verification service, such as our text-message delivery provider.
Patient SMS is verification-only. When you affirmatively request a second opinion and check the unchecked SMS box, you request a one-time verification code at the mobile number provided. Message frequency is one verification message per request, plus any resends you request. No SMS marketing messages are sent through this flow. Message and data rates may apply. Reply HELP for help or STOP to opt out.
Follow-up Reminders & Keeping Your Information
We keep the contact information you enter and the information from a treatment plan you upload even if you do not go on to request a second opinion. We use it to provide the price-check service, to improve our de-identified local pricing references, for security and quality, and — only if you give follow-up communications permission — to send follow-up reminders.
If you give that permission, we may contact you at approximately 2 days, 1 week, and 1 month after you enter your contact details to ask whether you scheduled an appointment or already received treatment. We stop sending as soon as you opt out, tell us you scheduled or received treatment, or a participating ToothSnap practice accepts your request.
Follow-up permission is optional and is given through a single control that covers email and text together. It is never required to use the price check or to request a second opinion, and it is separate from the one-time verification code. Supplying a phone number — or completing a verification code — is not permission to send follow-up texts. You can reply STOP to any text to stop texts and HELP for help, and every follow-up email contains an unsubscribe link and our postal address.
Uploading a treatment plan by itself does not reveal your name, email, phone, street address or exact ZIP code to any dental practice, and it does not give any practice access to your uploaded file. Before a practice accepts your request it sees only a masked summary with a three-digit ZIP area. Only the single practice that successfully accepts your request receives your contact details and time-limited access to your uploaded records.
Fee data used for market learning is de-identified and held separately from patient contact records. Unclaimed patient details are never shared with dental practices.
Advertising Measurement
To measure whether our advertising works, toothsnap.app uses the Google Ads tag and the Meta Pixel and Conversions API. These report anonymous funnel milestones (such as viewing the get-started page, starting or uploading a quote, viewing a report, and submitting a second-opinion request) together with standard technical data such as IP address, browser information, and advertising cookies. We do not send your name, email, phone number, treatment details, or quoted prices to Google or Meta. In regions that require consent, this measurement runs only after you accept it in our privacy banner, and you can change your choice at any time. Google and Meta may use this data for ad measurement and optimization under their own privacy policies.
4. Data Retention
We retain your information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements.
5. Your Choices
- You may update or delete your information by contacting us at the email below, subject to our legal retention requirements.
- You may opt out of marketing emails by clicking the unsubscribe link in any marketing message.
- You may opt out of SMS by replying STOP to any message from us.
- You may stop follow-up reminders at any time: reply STOP to a text, use the unsubscribe link in a follow-up email, or choose “Stop reminders” on any follow-up link.
6. Security
We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If you believe we have collected such information, please contact us.
8. Changes to This Policy
We may update this Privacy Policy from time to time. We will post the revised policy with an updated “Last updated” date and, where appropriate, notify you by email or SMS.
9. Contact Us
If you have questions about this Privacy Policy or our data practices, contact us at:
Email: support@toothsnap.app